James Xu

James Xu is a serial entrepreneur, which led to him co-founding Avail Vapor, where he oversees overall strategy and growth. Avail has been one of the fastest-growing e-liquid retailers in the U.S. since its launch in 2013. In just four years, Xu grew the single retail location in Richmond, Virginia, to more than 100 locations and a large e-commerce business. Avail’s headquarters and manufacturing facility are located in Chesterfield County, Virginia.

Prior to his work with Avail, Xu founded Evergreen Enterprises with his family in 1993. Because of his instrumental role in pioneering Evergreen, it has become one of the largest home and gift wholesalers in the U.S. and Canada. Along with the success of Evergreen, his leadership with Plow and Hearth has helped to continue the company’s growth since its acquisition in 2010.

Together, Xu and his family employ more than 1,200 full-time employees in U.S. and more than 1,000 employees globally.

In addition, due to Xu’s extensive background in international trade, he has held business ventures with over 50 countries across the world. Today, his global businesses import from 26 countries and export to 11 countries. In just the past five years, his exporting businesses have experienced a growth of over 500 percent.

Xu is an active member of the Committee on International Trade for the Virginia Economic Development Partnership. He earned his Bachelor of Science degree from Shanghai University in 1989 and his master’s degree in computer science from Old Dominion University in 1991.